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From radio legend to TV star: Big Boy’s Neighborhood is shifting the culture
It’s an amazing time in the world of Hip-Hop as we gear up to celebrate another legend hitting the television screen.
Real 92.3’s Big Boy, of the nationally syndicated hit radio show “Big Boy’s Neighborhood” that premiered Monday, July 30th, 2018.
Big Boy, and his co-hosts Natalia Perez, Louie G, Ayyde, and DJVickOne bring Hip-Hop, undeniable humor, and heartfelt wisdom to LA locals and iHeartradio subscribers alike.
Those qualities mixed with interviews with some of music and entertainment’s biggest names, alongside funny bits like “Flash Card Freestyle” and “Phone Tap” are the reasons why Big Boy’s Neighborhood will now be airing on Fuse Music.
President of Entertainment Enterprises for iHeartMedia John Sykes says,
“Big Boy is a legend in music and this is the next logical step as he extends his brand.”
Big Boy, who is a radio host, actor, writer, and former bodyguard is one of Hip Hop’s truest legends. Beginning his career as a bodyguard for The Pharcyde, moving to radio hosting at LA’s Power 106, and finally moving on March of 2015 to LA’s Real 92.3 where “Big Boy’s Neighborhood” took off.
Big Boy is an iconic figure with the accolades to match. He has been named “Personality of the Year” four times by the Radio Music Awards. He has received three Macaroni Awards from the National Association of Broadcasters and was inducted into the National Radio Hall of Fame in 2015.
According to Fuse Media President & CEO, Michael Schwimmer, he said,
“Music is a passion point for our young, multicultural audience and who better to provide a daily dose of the biggest names in music entertainment and breaking pop culture news than radio icon Big Boy.”
Big Boy continues his excellence off the air. He published his biography “An XL Life: Staying Big at Half the Size,” and works with a plethora of charitable organizations, including Together In His Arms, a foundation that works with families coping with the loss of a child.
This next move for one of iHeartmedia’s most renowned personalities and innovators is adding the cherry on top for his illustrious career by televising the fun that goes on inside the Real 93.2 studio. Big Boy said,
“Words can’t express how excited I am to bring the Neighborhood to millions of viewers through this television partnership with Fuse.”
Big ups to Fuse Media, which has always been a multi-platform entertainment and media brand for the youth and iHeartmedia. iHeartmedia is currently the leading media company in the U.S., providing access to 849 radio stations on over 250 platforms and 2,000 devices through the iHeartradio app or iHeartradio.com.
Don’t forget to tune in to the first of many episodes of Big Boy’s Neighborhood airing Monday, July 30th on Fuse.
Respect yourself, respect the culture, and welcome to the neighborhood. One love.